Digital Street Journal

A lot of restaurants are now looking to somehow get involved in social media.  Or at least utilize social media platforms as a means of promoting themselves.  That’s a good thing.  The problem is that many are going into all of this without any strategy.  They lack a game plan.  They see it merely as [...]

Ah, controversy.
Now, it’s with Yelp, the mega online review site.  On Wednesday, the East Bay Express, an alternative newspaper that covers Alameda and Contra Costa counties in California, published a very provocative article , “Yelp and the business of extortion 2.0″ on the sales operations and tactics of Yelp.  The paper made some very pointed accusations, some [...]