Corporate blogging isn’t trusted; it’s up to us to fight back NOW
Dec.10, 2008 in
Blogging, Branding, Business, In the News, Interactive Marketing, Marketing, Media, Newsmakers, Public Relations, Social Media
3 Comments
In yet another example of why corporations don’t understand what social media really is, we now see that in a Forrester survey, corporate blogs are finishing dead last amongst eighteen categories as a source of information. The reason? The blogs are being perceived as being too promotional, as pushing positive stories on the company, its products [...]
